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Monkeying Around is the Key to Success?

You could make a million dollars in the next 90 days.  Seriously.

It would take complete and utter focus for most hours of your day.  It would take the courage to look foolish, perhaps, while trying out different strategies.  But you could do it.  Or whatever else you’ve been “trying” to do.  You just have to re-train your brain.

In a fascinating video on TED (I love this website!), neuroscientist Michael Merzenich discusses how in response to experiences, knowledge and environments, the brain literally, physically, re-wires itself to adapt new habits, actions and practices in our physical selves to achieve desired outcomes — or to recover lost function.  The technical term used to describe this phenomenon is “brain plasticity.” (Note: The video is a little technical and might be considered boring by some standards but I’m a total nerd; watch at your own risk!) 

Mr. Merzenich discusses a brain plasticity experiment (this part of his talk begins around 8m 50s) whereby a monkey is trained to manipulate a tool that will enable him to perform various functions, such as eating.   

In the beginning, says Mr. Merzenich, the monkey could not correctly use the tool at all, and each of his attempts—or tactics—for doing so was elaborate and vastly different from the last.  Over time, as the monkey continued to focus on mastering the tool, using various strategies and tactics, his success rate adjusted to 1 out of 8, or 12.5% (yes, a total F!).  But gradually the monkey developed a strategy, after 700 or so tries, that enabled him to perform the task.  It took him 700 tries to perfect his tactics! 

In Mr. Merzenich’s words, once the monkey achieved his desired outcome his performance was: Flawless, never failing, and always successful in allowing him to retrieve his food with this tool every time.  In addition, the monkey completed the task in a ”beautifully regulated” and “highly repeated” manner time after time.  He created and relentlessly repeated a system that worked—and it worked 100% of the time!  From 12.5% to 100%.

An examination of the monkey after he had perfected the task showed physical re-wiring of the circuitry of his brain, and—get this—physical adjustments in the regions of his hands!  His body literally adjusted to serve him best to achieve his desired outcome.  And this was no anomaly: Other experiments with various desired outcomes have been conducted with similar results.  

Your success at whatever you want to do is in your willingness to go through the “process of perfection.”  Time and time again the monkey tried his hand at correctly operating the tool.  He was all over the place initially. Couldn’t get it right at all.  But as he worked at it and changed strategies rapidly from one thing to another his physiological and psychological self adapted to the task at hand.  We can learn from this monkey that the old saying, ”Practice makes perfect,” holds true.

Look how many times the monkey had to go through the process — 700!  How many times have you tried what you’ve been attempting in business, or otherwise?  Two, 5, 100?  Have you actually gone through the process physically or just thought about it?  Did you quit too soon or have you slowed down because you’re tired, irritated, frustrated or annoyed?  Have you tried one thing after another and another and another—seeking not necessarily to look perfect or like you know what you’re doing—but instead seeking to find the path to what you really, really want regardless of how you “look” in the process?

Take a note from this monkey’s playbook.  Re-train your brain.  Focus on success and get busy.  You were literally created to be pliable — mentally and physically — to achieve whatsoever you desire.  Challenge and rebuild yourself with new knowledge, new tactics, new people and new experiences, and re-create your reality.  Find what works and DO it.  If a monkey can try and finally succeed — with absolute certainty and perfection after 700 times — then we can too!  Here’s to monkeying around!

Be Encouraged,

Felicia Joy

Follow Trends to Make More Ends

The Ah-Ha Blog! is published daily by Felicia Joy of Ms. CEO Media Inc. Mondays are “Big Money Mondays” and focus on ways you can make more money whether you’re a part-time, full-time or occasional entrepreneur.  Felicia will talk about everything from boosting revenues to reducing overhead and a look at trends that could bring you bigger profits. Questions or comments regarding the blog can be posted simply by clicking on ‘Comment’ above. Felicia Joy is a real-world entrepreneur with nearly 10 years of experience in building businesses. In addition to her daily blog, Felicia hosts a weekly national talk radio show on entrepreneurship on www.msceoshow.com—and in June will begin publishing Ms. CEO Magazine for distribution to 100,000 women throughout the U.S. She is also an in-demand speaker who travels the country delivering her message of excellence in entrepreneurship and personal transformation.

Follow Trends to Make More Ends

Trends are powerful flashlights that shine light on what will generate wealth in the months and years ahead.  Anyone in business who tracks, follows and capitalizes on trends can generate lots of money fast if they have a well-executed and timely plan.

Here are trends that have shifted and created wealth:

  • The world shifted from tapes, to CDs to digitally downloaded music.
  • Concern for the environment (and high gas prices) created a renewed interest in small vehicles.
  • A desire to reduce air polluting emissions brought about hybrid cars—including hybrid sports cars.
  • Fashion trends change every season necessitating the need for more clothes shopping.
  • The desire to do more with a mobile phone brought us from the walkie talkie looking models of the 90s to the small, multi-functional handsets we use today.
  • A desire for less stress and more relaxation—and a taste of the good life—created a booming massage therapy business.
  • Tougher job requirements and the need for two incomes—as well as higher incomes—brought about the establishment and acceptance of online college and accelerated educational programs.

All of these trends have created wealth for the individuals who recognized the opportunity, created a product or service that would fulfill a need relative to the trend, and executed in a well thought out and timely manner.

So, the question today for you is: Are you in position to take advantage of the wealth building opportunities that are being created by the next big trends?  And what are the next big trends?  Here’s my take on five:

  1. The American public has been shaken up by the world’s economic turmoil.  There are signs of recovery and we certainly will come out of the slump but a “cost-conscious” society will endure; so any product or service that can be offered for a reduced price will be popular in the long run.   What products or services have not made the shift?  Identify them, make the shift and make a pretty penny as a result.
  2. With an unsustainably costly healthcare system, and the dawning realization that there are no lasting ways to “have our cake” and be thin and healthy too, there is a shifting focus toward real, true exercise, eating and lifestyle habits that will create long-term health, wellness and thinness.  If you can offer an affordable product or service that helps people move away from diets, pills and potions on to new habits and practices you will build a profitable business.
  3. Gender roles and expectations are being questioned and expanded at home and work.  This means more stay-at-home dads, more women in powerful positions, less focus on gender-assigned roles and more focus on who is best for the job.  This is a broad-brushing trend that will create opportunities for new kinds of organizations, counseling, consulting, books, seminars and other products and services that will help people understand, cope with and adjust to this new reality.
  4. The economy goes down and crime goes up but our prison system is already teeming with inmates.  As budgets are stressed there may be a few new prisons built, but not enough.  This will mean more early releases for non-violent criminals and the risk of these offenders returning to the streets only to perpetrate crimes again.  This creates the opportunity for job training programs, counseling services, family planning/management services and other social services, or products.  If you have a heart for helping people and would like to do well too, this could be the trend for you.
  5. Historically, during tough times, liquor and entertainment sales go up.  This time around has been no exception.  If you’ve got a great idea for alcohol or entertainment and a great marketing mind, now is the time to get started!  People are looking for an escape and if you can open the door to relief for the public then you can open your bank account to an influx of financial thanks from the people who will pay to enjoy your drink or entertainment experience! 

Be Encouraged,

Felicia Joy

Ms. CEO of the Week - Kaira Akita, Budding Hollywood Actor & Entrepreneur Extraordinaire

Kaira Akita - KairaAkita.comMeet our Ms.CEO of the Week, Kaira Akita, a professional actor and founder of A Clothes Encounter, the new way to shop!

Interview by Linda Day
Editor-in-Chief, Ms.CEO

Linda: You have an impressive list of credits in business and in the entertainment world; how do you balance being a business woman and a creative professional at the same time?
Kaira: I try to make it a point to seek out business ventures that compliment my work as an entertainer, so that my two worlds can build on each other.

Linda: What do you find is your biggest challenge as a woman in business?
Kaira: Maintaining balance between my personal responsibilities and relationships while trying to build my business.

Linda: What are the most effective time management skills you’ve developed?
Kaira: Write it down! I find I don’t get so overwhelmed when I write down a realistic daily agenda and stick to it.

Linda: How important is it to make time for you?
Kaira: It’s extremely important to make time for myself. But since I enjoy being on the go, sometimes it can be difficult to know what that entails!

Linda: Does your business affect your personal life? If so, how and if not, how do you juggle your two worlds?
Kaira: Absolutely! Running your own business takes an enormous amount of time and energy, which cuts into your personal time. I have friends who never call me or invite me out anymore because they assume I am busy. My family often worries that I am “doing too much” or not getting enough rest. So it can be difficult to juggle the two worlds but it is definitely worth it once you hit your stride and can find that balance for a happy, successful life.

Linda: What is the most gratifying “thing” about being an accomplished professional woman?
Kaira: Seeing your small idea turn into something of substance, something that others respect and value. That’s extremely rewarding.

Linda: What are your thoughts on the way women are perceived in the corporate world and do you believe women are becoming more respected as CEOs and business leaders?
Kaira: I think women in corporate America are finally being viewed as valuable, but there is still a lot of work to be done. Women are still daunted by the expectation of having it all — career, family, children — while their male counterparts are immune to such expectations.

Linda: Do you consider yourself to be an “every woman?”
Kaira: Absolutely! There’s nothing that I’ve done that is particularly special or unique. I’m not the best or the smartest…but not many can outwork me!

Linda: Tell me about A Clothes Encounter and how it came about.
Kaira: A Clothes Encounter is an upscale consignment shopping event held once a season at different Atlanta hot spots, complete with savings up to 75% off retail, signature cocktails, music, and more. Select proceeds from each event benefit charity.

ACE came about after I had a closet sale during a move to a new place. Women kept saying that it would be great if I could do the same with their old clothes. So, after sitting on the idea a while, I decided that I could make a viable business out of doing just that. I then combined my event experience and created the concept of a shopping party. To keep overhead low and demand high, I decided to hold the parties at various chic venues around town (as opposed to renting a traditional store front) just once a season.

Linda: What made you choose these two particular fields of work?
Kaira: They chose me!

Linda: Did you grow up with strong business women around you?
Kaira: Yes. My mom introduced me to the idea of entrepreunership when I was in high school. She owns a financial/debt management home-based business.

Linda: Tell me about your work with the Alliance Theatre. What did you take from that experience?
Kaira: The Alliance was a great place for me to submerge myself in marketing, promotions, event planning, advertising, and PR. As the Advertising and Promotions Coordinator, I planned opening night events for major productions such as The Color Purple, helped develop marketing and promotion strategies for each production, and served as the editor of the playbills. This experience taught me how to juggle a lot of responsibilities at once without sacrificing the details.

Linda: What are your long term goals?
Kaira: To expand my brand as a successful actress, producer, entrepreneur, and philanthropist.

Linda: What would be Kaira Akita’s “Golden Rule” in business?
Kaira: It’s all in the details. If you have an amazing concept and solid strategy, it could be lost if you don’t pay attention to the small details that make a big difference to your customers.

Linda: What do you think every woman should know when preparing for her own business?
Kaira: You have to learn that you can’t do it all yourself. It’s hard to give up control, but at some point you have to do so in order to keep your sanity and to get the results you want.

Linda: What do you want your fans to know about you?
Kaira: I’m so grateful to be able to get up everyday and have the freedom to do what I love. It hasn’t always been that way, so I cherish every minute of it!

—–
The Ms. CEO of the Week feature appears every Friday. If you know of a woman entrepreneur who has an innovative product or service, an inspirational background, a unique lifestyle or a phenomenal success story, tell us about her!

SBA Appoints New Head of the Office of Women’s Business Ownership

Ana Recio Harvey, an experienced entrepreneur and recently
the president of the Greater Washington Hispanic Chamber of Commerce, has
been named as head of the U.S. Small Business Administration’s Office of
Women’s Business Ownership, SBA Administrator Karen G. Mills announced
today.

As associate administrator of the Office of Women’s Business Ownership,
Harvey will manage the agency’s efforts to promote the growth of women-
owned businesses through programs that address business training and
technical assistance, and provide access to credit and capital, federal
contracts and international trade opportunities.

“Women business owners play a huge economic, cultural and social role in
every part of American life,” said Mills. “Women business owners are at the
forefront of change and progress in this country. Addressing their special
needs and helping them break down obstacles are critical to the nation’s
economic recovery. Ana Harvey is the right person to help SBA accomplish
that task.”

The National Women’s Business Council, which advises SBA, estimates that in
2008 there were 7.2 million majority-owned, privately-held, women-owned
businesses in the United States. These firms employ 7.3 million people and
generate $1.1 trillion in sales.

Harvey will direct the SBA’s network of Women’s Business Centers, which
provide training and counseling to thousands of women business owners across
the country from 112 centers in nearly every state. The program office also
works with women’s business ownership representatives in every SBA district
office, and the Online Women’s Business Center.

Harvey holds a bachelor’s degree from the University of Houston. After
working as a translation consultant from 1991 to 2000, she established
Syntaxis, a multilingual communications company serving clients that included
Fortune 500 companies, government agencies, and non-profit organizations.
Over the course of seven years, she built the company to 75 employees
handling communications and translations in 25 languages.

After a two-year stint as Latino programs director with Cultural Tourism DC,
Harvey became president and CEO of the Greater Washington Hispanic
Chamber of Commerce in 2007.

Please Back Away from the Bull

The Ah-Ha Blog! is published daily by Felicia Joy of Ms. CEO Media Inc. Wednesdays focus on “Hot Topics,” covering an item in the news and Felicia’s take on it as it relates to entrepreneurship and life, or her thoughts on a hot topic of her own. Questions or comments regarding the blog can be posted simply by clicking on ‘Comment’ above. Felicia Joy is a real-world entrepreneur with nearly 10 years of experience in building businesses. In addition to her daily blog, Felicia hosts a weekly national talk radio show on entrepreneurship on www.msceoshow.com—and in June will begin publishing Ms. CEO Magazine for distribution to 100,000 women throughout the U.S. She is also an in-demand speaker who travels the country delivering her message of personal transformation and excellence in entrepreneurship.
Please Back Away from the Bull
So today I want to talk about something that is on my mind because of a recent personal experience and because I have seen evidence of it in the lives of good girlfriends, and far too many women in general — and that is the acceptance of bull in business and life.
We girls are smart.  Our intuition, or sixth sense as many women call it, is keener than the smell of an old batch of collard greens (sorry, I couldn’t resist — I am a Southern girl, after all).  Yet, we see bull walking up in the form of a bad or unnegotiated business deal — or in the form of a good looking or charming guy and we sweep that intuition right under the rug.  Enough with that!
We work too hard, have too many demands on us, cater to too many people, jump through too many hoops, overcome too many odds, grin and bear it too many times and give of ourselves just one more time far too often to accept any bull being handed to us on a freshly shined silver platter.
This is an area where we can take a cue from some men or some of the toughest women in business.  Demanding what you deserve doesn’t mean morphing into a sharp-tongued caricature of that dreaded “B” word.  And it doesn’t mean losing your femininity or collaborative nature — it just means knowing your value and not losing yourself and everything you’ve worked so hard for.  At some point, as hard as you have been working, you deserve more exposure, bigger profit margins, equitable wages, coveted shelf space, the right kinds of contracts, lucrative deals, uncompromised self respect, unwavering self dignity, unequivocal self love, the respect and consideration of others — and good karma; because believe you me, what goes around comes around magnified — good and bad.
We can’t keep bull away.  It’s a part of growing stronger in life.  But we sure don’t have to pat it on the back and invite it in.  We can see it for what it is and tell it where to go if we care to give voice to it at all.
Here are five ways of identifying bull and five solutions for taking care of it:
  1. There is significantly more in it for them than there is in it for you; not a win-win situation.  Someone presents you with a business deal or opportunity that requires your time, money and energy but they are unwilling to explain exactly how it will work or how you will gain from it financially and otherwise.  And on top of that, they have no skin in the game.  That’s bull.  The solution: “Thanks, but no thanks.”
  2. You pick up the slack constantly and are accosted when you say “no more”. You’re dealing with someone who is always late, always canceling, always asking you to move mountains to change an event or meeting or deal at the last minute and is ticked when you finally say no.  I can’t this time.  That’s bull.  The solution: “It’s been nice doing business with you.” And move on to work with someone who is responsible, considerate and respectful of others.
  3. He’s sweet as pie or fine as wine but here and there he displays the characteristics of a dead beat dude.  You’re working hard—no let’s make it plainer; busting your butt—to build your business and be a better woman and you meet a great guy — or so you think — and he turns out to be a manipulator, user, cheater, deceiver, abuser, hanger-on, arrogant gift to the world (not!), or doesn’t give you the time and attention you deserve despite saying that he wants to be in a relationship with you.  That’s bull.  The solution: “Please don’t call me anymore.  I wish you the best.” And mean it.
  4. You state your rates and stick to your guns and they won’t let it go.  Your rates are your rates and you can communicate and demonstrate the value of your services related to your rates.  Yet, someone wants to brow beat you down to working for almost nothing because they want your quality but don’t want to pay your price.  That’s bull.  The solution: “I wish I could help.  I’d be glad to refer you to someone else or work with you when your budget changes.”
  5. You see the signs or she acts the part of that kind of woman.  Another woman totally disregards and disrespects you in business or in life.  Shame on her.  Women know how hard it is to manuveur in a man’s world.  Well, the solution for this is the same as for any scenario when any person — man or woman — is disregarding or disrespecting you: Get what is yours and move on.  But I have a very endearing quote to share from Madeline Albright, the first woman U.S. Secretary of State: There is a special place in hell for women who don’t support other women.

If you see bull approaching or are staring it dead in the face—flush it fast and move on.  Life is too short, business is too beautiful and you are too hot.

Be Encouraged,

Felicia Joy

Build a Dream Team to Build a Dream Business

The Ah-Ha Blog! is published daily by Felicia Joy of Ms. CEO Media Inc. Tuesdays focus on “Business by Design,” covering various topics to improve the components of your business. Questions or comments regarding the blog can be posted simply by clicking on ‘Comment’ above. Felicia Joy is a real-world entrepreneur with nearly 10 years of experience in building businesses. In addition to her daily blog, Felicia hosts a weekly national talk radio show on entrepreneurship on www.msceoshow.com—and in June will begin publishing Ms. CEO Magazine for distribution to 100,000 women throughout the U.S. She is also an in-demand speaker who travels the country delivering her message of excellence in entrepreneurship.

 

Build a Dream Team to Build a Dream Business

 

Today’s “Business By Design” topic touches on the element of business that matters most: people.  Is your company designed to attract and retain the best talent possible?  One of IBM’s global surveys of CEOs asked, “What really keeps you up at night?” and the most popular answer by far was: Concerns about whether we have the right people.

 

Technological innovations can be quickly duplicated.  Brilliant marketing creates momentum for a while.  New systems add to a company’s efficiency.  But the “X” factor that makes all the difference in the world for whether you walk away with gold, silver, bronze or no medal at all in the competitive business environment is your people.

 

Companies that consistently win in the marketplace win because they attract good people at every level of the organization and this does not happen by accident.  There are strategic and thoughtful things you can do and must do to attract and build a team of professionals who are going to work hard and help deliver the success you envision when you think about your company.

 

Here are five ideas you should consider to make sure you have or are building a winning team:

 

1.    On-boarding.  This is a human resources best practice that ensures that a new employee’s orientation does not merely consist of being handed a manila folder full of paperwork that s/he is sent off to complete while her/his email address is being set up.  On-boarding is a deliberate and intentional process whereby a new employee is thoughtfully brought up to speed and made to feel like a valuable and responsible new member of a winning team.  This means pairing them with a specific person who will show them the ropes day in and day out for a couple weeks.  This means going through your company’s “story” with the new hire so that if asked within a matter of one or two weeks this person not only feels a true part of the company but they can be an ambassador at home and in the community really able to communicate with fervor about what your organization does.  In addition, the person should have some “real” work to do by the second day.  Any employee worth their weight comes through the door ready to work and you should oblige their expectations.  All of this is good for the bottom line and great for building a dream team.  (If you need help setting up a good On-boarding program at your company, reach out to Roberta Chinsky Matuson at Human Resource Solutions – www.yourhrexperts.com).

 

2.    Developing an Ownership Mentality.  In small companies, everybody knows everybody and we all know who the boss is but everyone should feel like an owner.  In fact, if you are able to do so you might want to consider offering ownership in the company to employees who meet certain performance standards.  But whether you offer literal ownership or not, an “ownership mentality” should be instilled in everyone through open communication, teambuilding activities, consistent recognition and a percentage of compensation—even if it is in the form of a bonus—being tied to individual and company performance.  Folks should feel like they are working with you and for you and that what they do really matters.

 

3.    Leadership should be a way of life. It’s so cliché but true: Leadership doesn’t emerge from a title or status; leadership emerges from the actions a person takes to achieve the overall team goal.  Leadership skill-building and performance indicators should be a part of every person’s job description and responsibilities—from Administrative Assistants to Executive Vice Presidents and above.  There is an opportunity for leadership at every level everyday and every employee should be reminded that they can act as a leader and be acknowledged and recognized when they do.

 

4.    Create an innovation-friendly environment.  Some of the best ideas come from the dumbest ones.  Albert Einstein knew that.  Allocate time on a weekly basis during which people are required to innovate.  Even if it’s just 20 minutes, that is 20 minutes well spent.  Then have people share their innovations for the week with the understanding that nothing will be judged.  In fact, you don’t even have to talk about the ideas that the team is not interested in—just talk about the ones that seem good for further exploration.  Nothing gets a team engaged and moving forward like innovating together, making strides together, and collectively stomping the competition.    

 

5.    Give honest, direct and frequent feedback.  Some employees will not be keen on this practice right away if they are not used to it but everyone should get used to it.  Business success isn’t found in crystal balls unless that’s what you sell.  It is found in consistent performance and adaptability and you can only reach these achievements by making sure everyone understands the goal and is doing their part.  When someone isn’t doing their part you have to figure out why and give them an opportunity to do so or place them in an area that matches their strengths—or help them move on to a place where they can achieve.  All of this only occurs through honest, direct feedback and the more frequently you give feedback the more readily people accept it and don’t feel like they’re being hit over the head with a bag of hammers because they thought things were fine while their manager has been dissatisfied for the entire quarter.

 

Our businesses are built through people.  Build yours even stronger by employing these five steps to strengthen your team!

 

Be Encouraged,

Felicia Joy

Want Bigger Profits? Think Like a Farmer

The Ah-Ha Blog! is published daily by Felicia Joy of Ms. CEO Media Inc. Mondays are “Big Money Mondays” and focus on ways you can make more money whether you’re a part-time, full-time or occasional entrepreneur.  Felicia will talk about everything from boosting revenues to reducing overhead and a look at trends that could bring you bigger profits. Questions or comments regarding the blog can be posted simply by clicking on ‘Comment’ above.

 

Felicia Joy is a real-world entrepreneur with nearly 10 years of experience in building businesses. In addition to her daily blog, Felicia hosts a weekly national talk radio show on entrepreneurship on www.msceoshow.com—and in June will begin publishing Ms. CEO Magazine for distribution to 100,000 women throughout the U.S. She is also an in-demand speaker who travels the country delivering her message of excellence in entrepreneurship and personal transformation.

 

 

 

 

 

Want Bigger Profits? Think Like a Farmer

We live in a complicated world. But some things are still quite simple—like the principles of success. We only have to look to our nation’s agrarian history for the fundamentals to achieve the business results we desire in 2009 and beyond.

As farmers, we knew a few things for sure:

  • The only way to reap a harvest is to plant seeds.
  • Planted seeds require follow up action such as watering, fertilizing and tilling to reap a healthy and optimal harvest.
  • Unforeseen circumstances such as weather, parasites and pestilence can destroy or greatly diminish a season’s harvest, but the farmer—not her antagonists—will wipe out the next season’s harvest if she does not get beyond the losses of last season and begin planting anew.
  • The more seed you plant, the larger your potential harvest will be.
  • A seed begets an offspring of the same kind. Peanuts beget peanuts, roses bring forth roses, and the seeds of cauliflower will bring about more cauliflower. Even plants within the same family, such as oranges and grapefruit, cannot beget one another.

So how do these principles apply to business, particularly in 2009?

Well, here we find ourselves in the middle or toward the end (depending on who you ask) of the biggest economic plunge our country has experienced within the last two generations. We understand what has happened, but now we must think like farmers and prepare for a new season of planting and the subsequent reward of harvesting.

Plant Seeds
As entrepreneurs and New Year’s Resolution aspirants, we must accept that what has happened has happened, and now to recover and reap new successes individually and collectively we must plant seeds everyday. What are the seeds of your business success? Your seeds are whatever actions you could take that would grow your business. This might be:
-Taking a few seminars to sharpen your skills;
-Making sales phone calls or presentations;
-Finding new ways to increase your network of contacts;
-Creating a new personal image and taking a photo that will grab people’s attention;
-Sending emails to initiate contact with potential partners; or
-Streamlining your business to focus on the set of clients that you can best serve.
The activities you could engage in that would grow your business or prepare you to launch your business are the seeds you must plant, not once but everyday.

Tend to the Seeds
It is not enough to put seeds in the ground, or take the initial action that will grow your business. Now you have to tend to those seeds.
-If a potential client has expressed desire in your product or service but not paid or made a final commitment to buy then follow up to get a definitive answer.
-If you’ve created your new personal image, now it’s time to use it to your business advantage—take a new professional headshot and post it to your website, blog, LinkedIn or Facebook page. You will be shocked at the level of attention—and therefore new connections or opportunities—that a new image can bring.
-If you’ve been networking and meeting new people, that’s awesome but make another move. Send a follow-up email or invite the most promising contacts to lunch. You must interact with a person at least six times before you begin to establish the foundation of a meaningful relationship.
The seeds you have planted now require water, fertilizing and tilling—take follow-up action in anticipation of your harvest.

Get Over Last Season’s Crop
As a nation we have been reeling from the consequences of our financial overindulgence and perhaps you have also experienced personal challenges in the last few months. I know it’s been rough. And I know it may seem like a long road back—it may actually be a long road back. But looking longingly to the past just keeps us standing still. We know what has happened now it’s time to move on. Weather, parasites and pestilence (our challenges) destroyed last season’s harvest. We can now choose to be either the farmers or foes of our next season’s harvest—it all hinges on what we do in the next few weeks. It’s time to plant seeds!

Plant More to Harvest More
Some of us are dragging our feet into 2009. We’re taking action but it’s uninspired and small. Do what you please, but if you plant just one or two seeds then look forward to a small harvest. If you want to grow, grow, grow then you must plant, plant, plant—today and everyday. Harvests are in proportion to what is planted. I dare you to plant a whole field of dreams!

The Seeds You Plant Will Bring More of the Same
Reaping a healthy harvest in 2009 may require some of us to change our beliefs and priorities—and the actions we are taking. Moms Mabley, a comedienne born just before the 1900s, said “If you always do what you’ve always done then you’ll always get what you always got. If you want something different then you’ve got to do something different.” If you are planting the same kinds of seeds you have planted in the past expecting a different crop then you may be sorely disappointed. Increase your creativity and innovation. Re-visit the way you do everything. Stick with what has worked well and search for new ways to improve. And if you’re stuck in a rut then make bold moves. If you’re planting the same old sorry peas, I hope you’re not expecting to harvest golden-kerneled corn. Plant something different to harvest something different. Plant the seeds of greatness!

Be Encouraged,
Felicia Joy

What Recession? Our ‘Ms. CEO of the Week’ is Beating the Odds

The Ah-Ha Blog! is published daily by Felicia Joy of Ms. CEO Media Inc. Fridays focus on “Ms. CEO of the Week,” covering a fabulous and exemplary business woman who stands out from the crowd. Women who wish to be considered for “Ms. CEO of the Week” can submit information about themselves and their company to content@msceoshow.com.  Questions or comments regarding the blog can be posted simply by clicking on ‘Comment’ above.

Felicia Joy is a real-world entrepreneur with nearly 10 years of experience in building businesses. In addition to her daily blog, Felicia hosts a weekly national talk radio show on entrepreneurship on www.msceoshow.com—and in June will begin publishing Ms. CEO Magazine for distribution to 100,000 women throughout the U.S. She is also an in-demand speaker who travels the country delivering her message of excellence in entrepreneurship and personal transformation.

What Recession?

Meet Ms. CEO of the Week

ELLEN MALOW

Ellen Malow, Founder of Malow Mediation & Arbitration, Inc. Ms. CEO of the Week

She’s Beating the Odds

                       

What recession?  That’s the question you might ask if you were to take a look at Ellen Malow’s calendar and company financials.  Her business, Malow Mediation & Arbitration, Inc., is booming.  In fact, she recently experienced her best month in business since she started in 2004.

 

As our Ms. CEO of the Week, Ellen is one to watch.  She is not only a break out success story during the current economic roller coaster—but she has also just celebrated her fifth year in business defying that pesky statistic that 9 out of 10 businesses go under within that amount of time. 

 

Meet Ellen Malow founder of Malow Mediation & Arbitration, Inc. (www.malowmediation.com):

 

How did you decide on the name of your business?

I selected the name of my business to immediately let prospective clients know what I do and to establish my name in the industry.

 

What is your business?

My business is conflict resolution. I serve as a neutral third party and facilitator to assist people to settle any disputes between them. I handle employment, construction, business, personal injury, divorce and other matters.

 

Do you have an elevator pitch about your business—what is it?

Mediation allows you to control the outcome of your dispute rather than putting the decision in the hands of strangers such as a judge or jury. Mediation saves you time, money and stress.

 

What was the most shocking thing about entrepreneurship?

How incredibly different my life has become for the better.

 

Was it really as hard to become successful as people make it out to be?

Success is attitude, drive and perseverance. All the people who said it would be impossible were wrong.

 

Other than you, obviously, who’s been the greatest contributor to your business success and why/how?

My business coach. He helped me develop a successful marketing plan and implement numerous systems to successfully operate my business.

 

What’s your favorite color—why?

Green; it’s soothing.

 

What really ticks you off in business, or otherwise?

Lack of professionalism and lack of ethics.

 

Do you care about beauty, fashion and style—if so, what’s your favorite look?

I like to dress in colors rather than black and white. Dresses allow me to be feminine and professional.

 

What do you do to de-stress?

Jog or go for a long walk at the park.

 

The media is reporting doom and gloom nearly every day and we’re hearing stories constantly about businesses going under, but I understand that your business is doing better than ever and that you have recently had your best month ever in business—what do you attribute this to?  What is your secret to success right now?

My business does well in a down economy because it provides an alternative to people that is far more affordable than going to court.

Make Money for Your Advice

The Ah-Ha Blog! is published daily by Felicia Joy of Ms. CEO Media Inc. Thursdays focus on “Resource Riches,” covering products or services or anything Felicia finds way cool to help you do a better job in business.  This could include anything from books and CDs to gadgets, technology, clothes, organizing items, helpful services or even destinations.  Felicia believes that businesswomen are women first and she says, “When the woman isn’t happy the business isn’t happy.”  So check out Felicia’s “Resource Riches” on Thursdays for neat stuff to make your life and your business easier. Have a resource to share?  Send to us at content@msceoshow.com.  Questions or comments regarding the blog can be posted simply by clicking on ‘Comment’ above.

Felicia Joy is a real-world entrepreneur with nearly 10 years of experience in building businesses. In addition to her daily blog, Felicia hosts a weekly national talk radio show on entrepreneurship on www.msceoshow.com—and in June will begin publishing Ms. CEO Magazine for distribution to 100,000 women throughout the U.S. She is also an in-demand speaker who travels the country delivering her message of excellence in entrepreneurship and personal transformation.

Advice for Sale

Today—Thursdays—are my day to share cool ideas, gadgets, tools, services, technologies, destinations or anything that I think will boost your happiness and success in business.  To that end, I thought I’d share something with you today that we all love, especially now: Something that is useful for making more money in business and it’s FREE!

I’m referring to a neat service called Ether.  Using Ether you can have a dedicated 888 toll free number on which people can call you for advice on anything in the world and you can set it up in whatever way you see best.  For instance, you can give the caller the first minute free so you have time to quickly assess whether or not you can actually help them.  Or you can charge from the moment the calls go through.  The service is set up so that all callers are notified in advance that they will need to enter payment information—then they are notified of how much each minute will cost, or how much the overall call will cost, as well as the moment the charges begin.  You set the cost of the minutes or overall call.

No matter what your business is, if you are looking for a new revenue stream, chances are there is advice you could offer to others.  Give tax advice, parenting advice, relationship advice, fashion advice or advice on any other area in which you are an expert or have experience.  If you already have a customer base this could be an especially lucrative add-on so make sure you check out this excellent resource!

Ether - www.ether.com

Be Encouraged,
Felicia Joy

 

 

 

The Cure for All Entrepreneurial, Economic, Love and Life Blues

The Ah-Ha Blog! is published daily by Felicia Joy of Ms. CEO Media Inc. Wednesdays focus on “Hot Topics,” covering an item in the news and Felicia’s take on it as it relates to entrepreneurship and life. Questions or comments regarding the blog can be posted simply by clicking on ‘Comment’ above. Felicia Joy is a real-world entrepreneur with nearly 10 years of experience in building businesses. In addition to her daily blog, Felicia hosts a weekly national talk radio show on entrepreneurship on www.msceoshow.com—and in June will begin publishing Ms. CEO Magazine for distribution to 100,000 women throughout the U.S. She is also an in-demand speaker who travels the country delivering her message of enlightened entrepreneurship and personal transformation.

 

The Cure for All Entrepreneurial, Economic, Love and Life Blues

Love her or hate her, Martha Stewart knows the cure for all entrepreneurial, economic, love and life blues—ACTION.  The newspaper reports today that she is shaking up the ranks at her company, Martha Stewart Living Omnimedia, and has let a few executives go recently and in the past few months.

 

The article says a lucrative contract with Kmart that includes minimum annual guaranteed payments to her company regardless of her product sales in their stores is also set to expire soon; and shareholders are groaning about the discontent at the top of the company and what the upheaval will mean for profitability.

 

Who knows what the real story is or what will eventually happen. I can tell you this though: Martha Stewart wins because Martha Stewart takes action.  Business challenges and life circumstances can take you out if you let them.  But only if you let them.  This is because you are in the driver’s seat and every single challenge in life can be surmounted with proper action.  Moreover, all of your heart’s desires can be achieved through proper action.

 

A problem is a puzzle awaiting action.  Positive, focused and properly planned and executed action turns a problem into a victory.  All of life is about action—whether you choose to take it or not. Everything about life is always moving so you can either:

 

·         Have things happen to you.

·         Have things happen around you; or

·         Have things happen through you.

 

Be clear, it’s not about control.  Back in 2005, Martha Stewart gave her best shot at controlling the outcome of her sentence for the criminal offense of insider trading—she did not want to go to jail but she was acted upon by others as a result of actions she had taken.  She couldn’t control what others did but she could control her response to their decision.  She did her time, came out, and took action.  Where did her action take her?  Right back to the top.

 

Are you beating your head against the wall about a business problem?  Is the economic topsy turvy of the world frightening you to death?  Worried about your job?  Dreaming of starting a part-time business?  Just had your heart broken or wishing that you were in a loving or fulfilling relationship?  Something else in life got you down?

 

Good!  That’s right.  I said it.  Good! 

 

These are all life problems waiting for you to solve them through action.  DO something about your circumstances and they will change.  And you will discover your power and be stronger because of it.  Don’t sit around waiting for your destiny to unfold.  Unfold it now.  Keep living decisively and by action and you will soon realize that fewer things get you down and not much can get in your way because you have the mind of a winner and you take action to get what you want!  The cure for ALL blues in life is quite simply, my friend, A-C-T-I-O-N!

 

Be Encouraged,

Felicia Joy