http://www.msceoshow.com Mon, 24 May 2010 20:45:48 +0000 http://backend.userland.com/rss092 en It's almost June 2010---mid-year---and there's still a lot of work to be done.  We announced earlier this year that we were busy making changes behind the scenes to build more momentum in fulfilling our mission: To boost the confidence, visibility and profitability of women entrepreneurs.  We're still at it.  The Big ... http://www.msceoshow.com/the-big-mo/2010/05/24/ Valentine's Day is just around the corner and the staff at The Ms. CEO Show loves our mission more than ever. We're building a stronger and stronger foundation to boost the success and visibility of women entrepreneurs. We've got a whole new web presence in the works, new content and new ... http://www.msceoshow.com/women-entrepreneurs-rock-and-rule/2010/02/10/ **NOTE: The radio show mentioned in this blog posting was originally scheduled for Wednesday, November 18th at 4pm EST. It has been re-scheduled. Storytelling is older than dirt. Family histories have been preserved by it and companies have been built with it. For business it's often ... http://www.msceoshow.com/word-of-mouth-marketing-do-it-or-your-brand-dies/2009/11/18/ Sure, everyone is talking about TGIF. No, not thank-goodness-it's-Friday, but Twitter, Google, (the) Internet and Facebook. But it doesn't mean they know you're present on these platforms or what your username is. Make sure you tell them. The responsibility for connecting with your potential followers, fans ... http://www.msceoshow.com/sometimes-its-the-little-things/2009/11/18/ The White House Project has released a ground breaking report that indicates that depsite perceptions by both genders, women are not leading in any category of society---not even the sectors which are assumed to be led by women like education and non-profits. There's no blame game in effect but it is ... http://www.msceoshow.com/the-white-house-project-releases-groundbreaking-report/2009/11/18/ The White House Project has just released its new benchmarking research proving that despite common perceptions among both genders, women still are not fully intergrated in leadership in any sector; not even ones that we assume women lead like education and non-profits. Perhaps proof of the need for more women in ... http://www.msceoshow.com/ad-campaigns-gone-wrong/2009/11/18/ It's been drummed into our heads. Traditional advertising and marketing tactics---alone---no longer work. So, now we have to use a lot more creativity to grab attention and convert that attention into sales. Key phrase here: convert that attention into sales. For some well-financed companies like Burger ... http://www.msceoshow.com/break-through-the-marketing-clutter-but-dont-blow-your-budget/2009/11/18/ Entrepreneurs start businesses for dozens of reasons. Lots of women have told me that they get started for flexibility, extra money, to pursue a passion and to have fun. Some of you have told me that you want to change the world. All those reasons are why I got started ... http://www.msceoshow.com/how-to-grow-your-business-and-change-the-world/2009/11/10/ Business, like life, is never perfect.  You have an idea.  You launch it.  If you're perfectly in tune with the market your idea takes off, generating revenue right away, and you run smack dab into administrative headaches, financing issues, growth challenges or customer service hurdles.  Or, perhaps the market doesn't respond ... http://www.msceoshow.com/launch-learn-and-grow/2009/10/26/ I love all episodes of The Ms. CEO Show but my favorite shows are ones like today when I get to talk to women entrepreneurs who are on the front lines of business, making it happen for themselves, their employees, their families, their communities and, ultimately, our economy, everyday. As the ... http://www.msceoshow.com/top-10-takeaways-from-the-show-women-entrepreneurs-the-next-generation/2009/09/01/